Competitive Intelligence

Competitive Intelligence (CI) solutions involve the collection, analysis, and distribution of data about a company's rivals and the broader market. By utilizing innovative competitive intelligence methodologies, we provide our clients with unique and effective solutions to their business challenges. Our competitive intelligence approach helps clients to develop targeted differentiation strategies that leverage data and insights about their competitors, enabling them to stand out in the market. This empowers clients to proactively address their challenges and achieve their business goals effectively.

ompetitive Intelligence

We can offer valuable assistance in the following areas:

Competitive risk assessment

Identifying potential threats to your business by studying your competitors' actions and evaluating their potential impact. Through a comprehensive analysis of your competitors, including their strategies and possible reactions, you can develop effective risk mitigation strategies to reduce the impact of any potential threats.

Competitive industry research

Conducting research on the industry and its players, including trends and customer needs, to inform strategic decision-making that helps you stand out in the market.

Social media monitoring

Tracking mentions, hashtags, and customer sentiment on social media to gain insights into competitors and the marketplace, helping you stay up to date on the latest trends and customer preferences.

Competitive benchmarking

Analyzing your performance against that of your competitors to identify areas for improvement and strengths, and using that information to develop targeted differentiation strategies.

News Monitoring

Tracking and analyzing news and media coverage about your competitors to gain insights into their business activities, new product launches, partnerships, and other key developments. This information can be used to enhance your own strategic decision-making and to develop effective competitive intelligence strategies that help you stay ahead of the curve.


Competitor battlecards are strategic documents providing a concise overview of your competition, including their strengths, weaknesses, market positioning, and other key information. They can be used to build sales and marketing strategies and help you outmaneuver the competition.